CHRISTOPH LAURISCH


Multidisciplinary award-winning Art Director, Designer,
former member of ︎︎︎giegling records and Co-Founder of
︎︎︎studiowie.se based in Berlin. Currently at ︎︎︎antoni
for ︎︎︎Mercedes-Benz.








OBEY YOUR HANDS

HORNBACH


Our hands have never been so idle. As we waste our time on first, second and third screens, HORNBACH, the European DIY superstore, wanted to remind customers what their hands are really made for: creating great things.

In Obey Your Hands, we let rebellious hands show how frustrated and unfulfilled they feel without something meaningful to do. They take control of their couch-bound owner, throwing away his phone, slapping him around and dragging him to the only place that can bring him true happiness – his DIY project. Because if your hands are happy, you'll be happy too.TVC / Social Media / (D)OOH / Radio / Ambient / POS

︎ HORNBACH
Agency:
HeimatTBWA

Director: 
Steve Rogers

Production:
Tony Petersen Film Berlin

Photography:
Björn Ewers

Illustration:
Christoph Laurisch
Björn Ewers

Creative Direction:
Guido Heffels
Luis Jaehner
Christofer Kümmerer

Art Direction:
Christoph Laurisch
Joaquin Aubele
Ivan Derr
Marina Emeljanov

Copywriting:
Luis Jähner
John-Conrad Speer

Awards:
D&AD
ADC Germany
Spotlight
OneShow
PlakaDiva


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© 2015–2025 Christoph Laurisch. All photographs, videos, text, and design elements on this website are protected by copyright. Any use—including reproduction, editing, distribution, or publication—requires prior written permission from the rights holder.